Liquor & Spirits

SOLUTIONS & CONSULTANCY SERVICES PROVIDED
We have acquired partnerships with Craft Australian Distilleries for exclusively distributing their product range in key Australian states. ​

Besides distribution, we can also work with other clients offering the below services:

Consulting Strategy:
From Business development (BD) for major product / services launch to market research and intelligence on competitor activity, we help you deliver your business objectives while reducing risk. Services offered are- Business Analyst & Sales Management; Liquor Market Entry Strategy; Pricing Strategy; Brand Management, New Product Launches & Promotions; etc.

Import Export Strategy:
Consulting, advising and helping clients to export products to overseas markets (USA, Asia & India); Importing products for distribution in ANZ; Opening Letter of Credit (L/c), negotiating with sellers; Appointing overseas Distributors, etc.

Brand Management and Promotions Strategy:
We have successfully undertaken several FMCG product launches in major ANZ cities of Brisbane, Sydney, Melbourne, Adelaide, Perth, Canberra, Hobart and Auckland (NZ) and some of the key Australian Regional towns. This includes promotions, tastings, trials and launches. We have successfully launched different Liquor / Spirit brands, participated in targetted exhibitions, done exclusive tasting events, Master classes, etc.

Media Relationship and Public Relations Strategy:
Handling all Media work and doing copy-writing for marketing collateral, press releases, Advertisement concepts, Communication Strategies, Promotional strategies selection, media bookings on television, social media creation, updates & monitoring, etc. We also work with Client's advertisement team in Head office to target market specifics for ANZ market.

Distribution and Brand Listing Strategy:
We have acquired partnerships for distribution all over Australia & New Zealand, to key cities and Retail outlets in Spirits & Liquor market.


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A typical single malt whisky Warehouse, where it all happens - maturation, angel's share, etc. which gives the character to the whisky.