FMCG Services

SOLUTIONS & CONSULTANCY SERVICES PROVIDED – FMCG

Business Analyst & Sales Management Strategy:
Market analysis and strategy; Market Research; Sales analysis; Monitor and grow company's market share; Recruit and train Sales Reps; Implement sales plans and targets; Build & monitor customer relationship; Assist to develop and improve the company systems for managing sales pipeline, analysing the value of opportunities and improving on proposal success rate, etc.

FMCG Market Entry Strategy:
FMCG consulting in the Retail, Foodservice & Liquor trade - Preparing market entry strategy and arranging distribution into main stream Super Market chains of Woolworths (also, Dan Murphy & BWS), Coles (West Farmers Group - also First Choice Liquor, Vintage Cellars & Liquorland), IGA’s (Metcash), Costco, Aldi, Food works etc. in all major states; Distribution into independents and Ethnic stores of multi-cultural origin; Appointing Distributors and Wholesalers in different Australian states & New Zealand regions and Working with Foodservice Distributors in the Mining & Resources industry.
We have a good team of Food Distributors and Merchandising companies, with whom we deal as a total package, along with the Marketing and Promotions campaign. With us you are assured of a total package right from the time the products come into our warehouse, till the time they leave the shelves of Supermarkets. We run the promotion campaigns, manage merchandising in stores for the major chains in the major states of ANZ and are a “one point of contact”. 

Project and Change Management Strategy:
We help you deliver projects on time, within budget, to specification and in keeping with organizational and people objectives. Our team can help you manage the implementation of projects

Import Export Strategy:
Consulting, advising and helping clients to export products to overseas markets (USA, Asia & India); Importing products for distribution in ANZ; Opening Letter of Credit (L/c), negotiating with sellers; Appointing overseas Distributors, etc.

Brand Management and Promotions Strategy:
We have successfully undertaken several FMCG product launches in major ANZ cities of Brisbane, Sydney, Melbourne, Adelaide, Perth, Canberra, Hobart and Auckland (NZ) and some of the key Australian Regional towns. This includes promotions, tastings, trials and launches. We have successfully launched Food products, smart phones and Liquor / Spirit brands, etc.
One of our valuable clients, Samsung Australia, entrusted us for its Smart phones Galaxy S4 – S7; Note-edge and Smart Watches launch, since 2014. We have done their launches in all the leading telecom stores in Australia, including JB HiFi, Harvey Norman, Good Guys, Retravision, Optus, Telstra, Vodafone, Dick Smith, etc.

Media Relationship & Advertisement Strategy:
Handling all Media-relation work and doing copywriting for marketing collateral, press releases, Advertisement concepts, Brand management, Communication and Promotional strategies, Media bookings on television for all the Australian channels, complete with social media creation, updates & monitoring; Public Relations campaign, etc.

Distribution and brand listing Strategy:
We have acquired partnerships for distribution in Australia and New Zealand, to key cities and Retail outlets for - Food, Spirits and any FMCG products like smart phones, smart watches, etc.